
INNOVATION YOU reveals the world-renowned "Dean of Innovation" Jeff DeGraff's unique four-step program to bolster your ingenuity and remake your life. From forging ahead in a new career to losing weight to finally pursuing that long-held dream, DeGraff's strategies are effective and easy to follow. Inside you will learn to:
"There are four fundamental forces that pursue competing values and pull us and all the constituents in our situations in different directions: Collaborate, Create, Compete and Control. These forces drive or thwart growth in dyadic oppositions: Collaborate vs. Compete and Create vs. Control. The paradox of growth is that it is born from the tension and constructive conflict of these opposing forces and their agents."
Get the book that explains the whole system: “Innovation You: Four Steps to Becoming New and Improved.” In this book, you’ll learn to be a Creativizer, to incorporate what’s unique about you in everything you do; to make you new, seize opportunities, and address challenges in your life. You’ll first learn to leave your old habits behind and instill a new innovator's mindset. And you’ll end with a true and tried method of changing your life.
In Stores July 26th! Get more info here!
![]() | Competing Values |
![]() | Innovatrium |
![]() | Innovation You |
![]() | Ross School of Business |
![]() | Contact Jeff |